
In the heart of Florence, where culture and craftsmanship converge, Sara by JG was born
Sara by JG is a brand where contemporary elegance meets timeless tradition.
Our leather creations embody a refined balance of minimalism, transparency, and thoughtful detail. Each bag and accessory is designed to highlight essential beauty without compromise, created for sophisticated, mindful women who value authenticity and meaningful design.Our collections reflect quiet luxury, understated yet powerful, modern yet timeless.
Crafted with premium materials and artisanal precision, every piece is made to last beyond trends.
By working directly and cutting out intermediaries, we ensure full transparency and integrity from design to delivery. Choosing Sara by JG means choosing elegance with purpose pieces that stay with you, evolve with you, and express who you are.
We are involved at every stage of the creation of our handbags, from the choice of leather to the cut, assembly and finishing touches. The process is meticulous and demanding, but it is what makes it so meaningful.This approach ensures impeccable craftsmanship and the right price for timeless pieces made to last.

Our DNA
Sara by JG was born in Florence, the cradle of leather craftsmanship. Each bag is handmade by skilled Florentine artisans using carefully selected Italian leathers. From cutting to finishing, every step reflects the precision, expertise and dedication that define our brand.
We reinvent everyday essentials with boldness and modernity. Sculptural lines, distinctive details and balanced volumes come together to create handbags that are elegant, functional and instantly recognizable, designed to accompany women with style and confidence in every moment of their lives.
Transparency
Transparency is at the heart of everything we create. Each design is imagined and refined in Florence, where our team defines every detail before entrusting the production to our trusted artisans. From the first sketches to the final quality check, we remain fully involved, ensuring that every piece carries our signature standards of excellence.
Our artisans work closely with us throughout the process, from the careful selection of leather to the cutting, assembly and finishing. These strong and lasting relationships, built on mutual trust, allow us to maintain the highest level of craftsmanship.
OUR LEATHER
Made from 100% genuine Florentine leather, every bag is produced with exacting standards and careful handwork.
We select each hide for its quality, then rely on seasoned artisans to cut, assemble and finish the piece with precision.
The design balances elegant silhouettes with useful details so the bags are both stylish and built to last. Over time they develop a unique patina, becoming more beautiful with wear practical, refined companions for everyday life.
From Sara, the mind and heart behind the brand


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