How to Care for Your Leather Bag

A leather bag is not just an accessory, it is a companion. With time, it develops a patina that tells your story, but only if it is cared for properly. Just like Florence’s artisans have always known, leather is alive, and it deserves attention to preserve its beauty. Here’s how to keep your bag looking flawless for years to come.

1. Protect before you use

Before taking your bag out for the first time, treat it with a high-quality leather protector. This invisible layer helps shield it from stains, water, and dirt. Always choose a product designed for natural leather, free from harsh chemicals that could dry it out.

2. Clean gently and regularly

Wipe your bag with a soft, dry cloth after every use to remove dust and particles. For a deeper clean, use a slightly damp cloth or a leather-specific cleanser. Avoid soaps or household cleaners — they can strip the leather of its natural oils and cause cracks.

3. Moisturize like skin

Leather, just like skin, needs hydration. Every few months, apply a nourishing leather cream to keep it supple and prevent it from drying. This ritual not only maintains its softness but also enhances its natural glow.

4. Store with care

When you are not using your bag, keep it in its dust bag and fill it with tissue paper to preserve its shape. Avoid plastic covers that can trap moisture, and never store your bag in direct sunlight or near a heat source. A cool, dry place is ideal.

5. Handle with love

Be mindful of where you place your bag. Avoid rough surfaces that can scratch the leather, and keep it away from pens, makeup, or liquids that might spill inside. Rotate your bags if possible, giving each one a rest between uses.

The beauty of time

Remember, part of the charm of authentic Florentine leather is that it ages. The marks, the softening, and the deepening of color are not flaws but signs of life: proof that your bag is unique to you.

Sara by JG promise

Every Sara by JG piece is crafted to last, using leather that has been treated with Florentine expertise. With a little care, your bag will not only stay beautiful but will grow more personal with every season, just like Florence itself: timeless, enduring, and always full of character.